Sakura Sushi and Grill

/ Category
/ Client
Sakura Sushi and Grill
/ Year
2025

THE CHALLENGE:

Sakura Sushi & Grill had a loyal following in South Lyon, but with new locations in Novi and Detroit, the brand needed to evolve. The goal? Keep the soul, level up the experience. It had to feel premium but still approachable—visually cohesive across signage, interiors, and digital touchpoints.

THE SOLUTION:

Build a bold, scalable brand system that makes Sakura instantly recognizable. Refine the identity with striking red and deep purple, ensuring brand consistency everywhere.

  • Branded templates for menus, marketing, and franchise expansion.
  • Integrate environmental branding into signage, interiors, and packaging.
  • Elevate the digital experience with a fresh website and social strategy.

MY PART:

I led the creative strategy, branding, and design direction, ensuring every touchpoint, from a storefront to a social post, felt unmistakably Sakura.